INTERNATIONAL JOURNAL OF MEDIA AND COMMUNICATIONS IN CENTRAL ASIA

No. 13 (2026): International journal of media and communications in Central Asia
Статьи

PROMPT-BASED MEANING FORMATION AND CREATIVE AGENCY IN GENERATIVE SYSTEMS WITHIN JOURNALISTIC PRACTICE

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  • Madinabonu Urinova
Madinabonu Urinova
University of Journalism and Mass Communications of Uzbekistan
DOI: https://doi.org/10.62499/ijmcc.vi13.300

Published 2026-05-04

Keywords

  • generative AI,
  • prompt engineering,
  • meaning formation,
  • creative agency,
  • journalistic practice,
  • hybrid collaboration
    • ...More
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How to Cite

Urinova , M. (2026). PROMPT-BASED MEANING FORMATION AND CREATIVE AGENCY IN GENERATIVE SYSTEMS WITHIN JOURNALISTIC PRACTICE. INTERNATIONAL SCIENTIFIC JOURNAL OF MEDIA AND COMMUNICATIONS IN CENTRAL ASIA, (13). https://doi.org/10.62499/ijmcc.vi13.300

Abstract

The rapid integration of generative AI (GenAI) into journalism is transforming news production from a human-centered process into a hybrid human–machine collaboration, reshaping meaning formation and creative agency. This paper identifies prompt-based interaction as the key mechanism driving these changes, enabling journalists to co-construct content, narrative framing, and factual grounding with probabilistic systems. Drawing on distributed agency and journalistic norms, it analyzes core prompt design techniques, such as role, recursive, retrieval-augmented generation, and chain-of-thought prompting, demonstrating how they support traceable meaning construction and strategic agency.

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References

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