INTERNATIONAL JOURNAL OF MEDIA AND COMMUNICATIONS IN CENTRAL ASIA

2025: RAQAMLI DUNYODA MEDIASAVODXONLIK VA AXBOROT MADANIYATI – BARQAROR RIVOJLANISHNING MUHIM OMILI
Статьи

THE NECESSITY OF MEDIA LITERACY RELATED TO THE APPLICATION OF ARTIFICIAL INTELLIGENCE IN JOURNALISTIC ACTIVITIES

  • Sanobar DJUMANOVA
Sanobar DJUMANOVA
University of Journalism and Mass Communications of Uzbekistan
DOI: https://doi.org/10.62499/ijmcc.vi.147

Published 2025-06-20

Keywords

  • artificial intelligence,
  • journalism,
  • media literacy,
  • disinformation,
  • neural networks,
  • fake news,
  • information security,
  • Uzbekistan media, media technologies
    • ...More
    Less

How to Cite

DJUMANOVA, S. (2025). THE NECESSITY OF MEDIA LITERACY RELATED TO THE APPLICATION OF ARTIFICIAL INTELLIGENCE IN JOURNALISTIC ACTIVITIES. INTERNATIONAL SCIENTIFIC JOURNAL OF MEDIA AND COMMUNICATIONS IN CENTRAL ASIA. https://doi.org/10.62499/ijmcc.vi.147

Abstract

This article analyzes the necessity of media literacy related to the use of artificial intelligence in journalistic activities. Along with the capabilities of artificial intelligence tools in searching, editing, translating, visualizing, and other areas of information processing, special attention is paid to its potential to amplify disinformation. Using the content analysis method, the state of artificial intelligence usage in Uzbekistan's mass media is examined. Specifically, the increase in the number of journalistic materials prepared using neural networks, their main content, and the role of AI tools as information sources are identified. Additionally, based on foreign research, the need to integrate artificial intelligence and media literacy in combating disinformation, fake news, and information manipulation is substantiated. The author emphasizes that developing critical thinking skills, information verification techniques, and the ability to select reliable sources for journalists is considered the most crucial component of media literacy.

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